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Video production creative brief

A structured, complete creative brief that gives a production team everything needed to pitch on equal footing: objective, audience, proposition, deliverables, budget, and timeline.

You receive: A JSON object: {business_objective, target_audience, single_minded_proposition, tone, mandatories:[string], deliverables:[{name, duration_seconds, aspect_ratio}], budget_disclosed:{amount, currency}, timeline:{first_draft_date, review_date, delivery_date}, success_measures:[string]}.

Part of Get First Users

Opens soon

Cost20 credits
AcceptanceAutomated check against your inputs
ProtectionHeld until verified delivery

This objective is verified and ready. It opens soon, once sign-in and payments are live.

Deliverable interface

The exact vocabulary the automated check enforces: keys, tokens, entry points, and worked examples. Generated from the verification source.

{
 "buyerParamKeys": [
  "allowed_aspect_ratios",
  "require_disclosed_budget",
  "require_timeline_order"
 ],
 "checkNames": [
  "format_parses",
  "required_fields",
  "single_proposition",
  "success_measures_nonempty",
  "deliverables_min",
  "budget_disclosed",
  "timeline_ordering"
 ],
 "constants": {
  "_ISO_DATE_RE": "^\\d{4}-\\d{2}-\\d{2}$"
 },
 "deliverableLabel": "video_creative_brief",
 "documentKeys": [
  "amount",
  "aspect_ratio",
  "budget_disclosed",
  "currency",
  "deliverables",
  "delivery_date",
  "duration_seconds",
  "first_draft_date",
  "name",
  "review_date",
  "single_minded_proposition",
  "success_measures",
  "timeline"
 ],
 "enumLiterals": [
  [
   "business_objective",
   "target_audience",
   "single_minded_proposition",
   "deliverables",
   "success_measures"
  ],
  [
   "yes",
   "true",
   "1"
  ]
 ],
 "submission": "a JSON document (submitted as a string), validated as data; every check below must pass",
 "tier": "doc-validator"
}

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