Choose what to get done
Build a Sales Enablement Asset Register
A sales enablement asset register that, for each asset (one-sheet, case study, battlecard, demo video, ROI calculator, etc.), records the buyer question it answers, the funnel stage to send it, its format, and a valid link, so sellers know exactly which asset to send and when.
Build a Sales Objection Handling Register
A register of recurring sales objections surfaced from a fixed document set, each categorized, counted by occurrence, and paired with a suggested rebuttal, so a rep can prep before the next meeting.
Build a Six-Frame Innovation Storyboard
I get a single structured storyboard document with all six narrative frames filled in (customer, insight, problem, value prop, how-it-works, competitive context), each conforming to its structural rule, so my product story is complete and ready to turn into a pitch.
Build a Story-Foundation Lock-In Kit
I get a structured lock-in kit holding my category definition, product descriptor, tagline, and one-line vision, each within its length bound, so I have a single source of truth for the story across all media.
Build a Storyboard-to-Slide Coverage Map
I get a structured coverage map of my slide plan against the book's twelve-point pitch outline, with each required point assigned to one or more slides and the product-story points ordered ahead of the business points, so I know my deck is complete and correctly sequenced.
Build a STRONG-method pitch script
A structured, step-complete pitch script I can rehearse, with every STRONG element present and sized.
Build a structured invention disclosure record
An invention disclosure as structured JSON: title, abstract, inventors with fractional contributions, statement of novelty, statement of utility, prior public disclosures with dates, sponsoring funding sources, and the keywords/field, with the inventor contribution shares summing to one.
Build a technology-license term sheet
A technology-license term sheet as structured JSON: licensor/licensee, granted IP, exclusivity type, field of use, territory, term length, financial consideration (upfront fee, running royalty rate, equity %), and diligence milestones with target dates.
Build a theory-of-change logic model document
A complete theory-of-change document as structured JSON: inputs, activities, outputs, short/intermediate/long-term outcomes, the long-term goal, and assumptions, with each outcome wired to the activity that produces it.
Build a Threat-to-Opportunity Framing Transition Plan
A structured two-phase framing plan per Gilbert's threat-then-opportunity model: Phase 1 threat framing housed in the core to secure resources, a named handoff trigger, then Phase 2 opportunity framing in an autonomous unit with enumerated independence dimensions.
Build a Three-Approaches-to-Growth Strategy Spec
A structured strategy spec that captures all three of Christensen's growth approaches across the three Table 2-1 dimensions, with each cell filled and internally consistent with that approach's definition.
Build a Three-Whys Customer Insight Ladder
I get a structured insight ladder: a starting customer statement, an ordered chain of at least three deepening whys, and a final layer that separately names the functional and emotional need, so I know what really, really drives my customer.
You are not what you make. You are the one who can make it.
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