Draft · Create · Analysis & Finance
Business model canvas
A nine-box business model canvas where every box is a falsifiable hypothesis with a pass/fail test, plus a market-size note, so you know what to test first.
You receive: A JSON object { market_type, boxes{9 boxes}, market_size_note, tests{one per box} } checked for a valid market type, all nine boxes filled as hypotheses, and a pass/fail test on every box.
Part of Validate Demand
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Example
A sample of what this play produces. Your result is generated for your inputs.
Key Partners
We expect to partner with model providers and agent frameworks to source supply, and with communities of practice to grow playbook coverage.
Test: At least 2 agent frameworks agree to a referral test.
Key Activities
We must grow the play catalog, keep workspace facts flowing into every run, and settle results reliably at low cost.
Test: The catalog grows by at least 20 plays per month, each settling against its own contract.
Key Resources
We need the catalog of ready-made plays, the workspace fact store that pre-fills every intake, and the acceptance engine that checks each result before it lands.
Test: A workspace fact set pre-fills at least half of a new play's required intake fields.
Value Propositions
We believe founders will adopt a living system that runs their venture's work from ready-made plays, because writing prompts and reworking chat output burns the hours AI was meant to save.
Test: At least 5 of the first 12 founders interviewed choose picking a play over writing a prompt for the same piece of work.
Customer Relationships
We believe self serve onboarding plus a workspace that compounds will retain them: the more a venture runs, the more its workspace knows, and the better the next run gets.
Test: At least 40 percent of active buyers run a second play within 14 days of their first.
Channels
We expect to reach them through search, founder and developer communities, content, and a self serve web signup.
Test: A community post or search landing page converts at least 2 percent of readers to signup.
Customer Segments
We expect the first customers to be solo and early-stage founders and small product teams who need marketing, finance, and product work done while staying small.
Test: At least 20 founders matching the archetype activate a workspace in the launch quarter.
Cost Structure
We assume model inference and engineering are the main costs, falling per run as plays are reused across many ventures.
Test: Per run model cost stays under 1 dollar at launch volume.
Revenue Streams
We expect buyers will subscribe to monthly credit plans and top up with one-time packs, spending credits on each play they run.
Test: At least 20 percent of triallers convert to a paid plan within 14 days.
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