Design · Create · Analysis & Finance
Repeatable sales funnel (generate, qualify, close)
I get a repeatable sales funnel whose stages cover the generate, qualify, and close phases, each with a clear exit criterion and a conversion metric, so the process is measurable end to end.
You receive: A JSON object { stages: [{ name, phase, exitCriteria, conversionMetric }] } describing the funnel.
Part of Build a Sales Engine
Example
A sample of what this play produces. Your result is generated for your inputs.
| Name | Phase | Exit Criteria | Conversion Metric |
|---|---|---|---|
| Search and community reach | generate | A visitor lands on stud.com from SEO content, developer documentation, or a launch-community post and views at least one play page. | Play-page visit rate: play-page visitors / total site visitors (illustrative target 40%) |
| Waitlist signup | generate | The visitor joins the waitlist or creates a workspace, giving STUD a named venture to serve (illustrative launch scenario: 200 signups). | Signup conversion: signups / play-page visitors (illustrative target 8%) |
| Workspace facts stated | qualify | The founder states at least 5 workspace facts (name, one-liner, target customer, pricing, stage), so intakes can fill themselves and the living system has something to know. | Fact-completion rate: workspaces with 5+ facts / signups |
| First run completed | qualify | The buyer commissions one play from the 265-play catalog and its deliverable passes the play's acceptance check and lands in the workspace. | Activation rate: buyers with 1+ accepted run / signups (illustrative launch scenario: 40 of 200, 20%) |
| First pack purchased | close | The buyer buys a first prepaid credit pack (500 credits for $20, 1,000 for $40, 2,500 for $100, or 5,000 for $200; purchased credits never expire); plays cost 250 to 1,000 credits each, most 500 (illustrative first-pack mix 60:25:10:5, average first pack $42). | Paid conversion: first-pack buyers / activated buyers |
| Compounding retention | close | The buyer is still running plays in month 3, with results feeding later runs (illustrative launch scenario: 25 of 40 activated retained, about $25 a month on packs, roughly 1.25 plays a month per active buyer). | Month-3 retention: month-3 active buyers / first-pack buyers (illustrative 62.5%) |
Opens soon
Cost50 credits
ProtectionSpent when the run starts · returned only if STUD is at fault
STUD opens runs for everyone soon, on every play at once.
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