STUD
← Plays

Build · Create · Writing & Content

Three-approaches-to-growth strategy spec

A structured strategy spec that captures all three of Christensen's growth approaches across the three Table 2-1 dimensions, with each cell filled and internally consistent with that approach's definition.

You receive: A JSON object with an approaches[] array of exactly three rows (sustaining, low-end, new-market), each with three required dimension fields.

Part of Choose Business Model

What you receive

The shape of your delivered file. Your result is generated for your inputs.

Your deliverable is a structured document carrying these fields:

  • Approach id
  • Approaches
  • Business model implication
  • Low-end.business model implication
  • Low-end.targeted customer
  • New-market.targeted customer
  • New-market.targeted performance
  • Sustaining.targeted customer
  • Targeted customer
  • Targeted performance

Some fields carry set values, drawn from:

asset, overhead, lower gross

demanding, most attractive, profitable

low-end, business_model_implication

low-end, targeted_customer

new-market, targeted_customer

new-market, targeted_performance

nonconsum, non-consum, lacked

overserved, low end, low-end

simplicity, convenience, new attribute

sustaining, low-end, new-market

sustaining, targeted_customer

targeted_performance, targeted_customer, business_model_implication

Opens soon

Cost50 credits
ProtectionSpent when the run starts · returned only if STUD is at fault

STUD opens runs for everyone soon, on every play at once.

Scope of the check

What's verified: STUD verifies all three approaches are present, every dimension cell is filled to depth, and each cell uses the defining vocabulary of its approach so rows are not mislabeled. It does NOT judge whether the chosen strategy is correct for the idea or whether the descriptions are insightful; it enforces the template's structure and definitional fit, not strategic quality.

Get early access to STUD the day it goes live.