Choose what to get done
Build a topic-segmented executive summary plan
An executive-summary plan whose segments exactly match the buyer's required segment set in the required order, each segment carrying a non-empty lead claim and at least the minimum number of supporting points, with one explicit recommendation segment.
Build a What / So What / Now What message pack
A message pack with at least your minimum number of messages, covering every scenario label you name with no label repeated, each message naming its audience and segmented into What (facts), So What (implications and relevance to the audience), and Now What (a call to action using one of your approved verbs, plus a next step), with every What facts field kept at or under your word cap.
Build a Why-Now three-forces trendcasting register
A three-forces 'Why now?' register for your named idea: exactly one economic, one social, and one technology force, each a distinct change with a cost/demand-marker-tagged impact, plus a market-window statement in recency language.
Build a Workflow Lock-In and Switching-Cost Register
The founder gets a structured lock-in register that documents, per top customer, the automations / integrations / team-workflows running through the product plus a switching-cost estimate and an integration-depth tier, surfacing where the product is embedded and where it needs to go deeper.
Build an action-first professional request email
A structured request-email object whose subject line carries an approved precursor, whose body leads with the call-to-action before the context, whose recipients are well-formed and de-duplicated, and which states an explicit ISO deadline.
Build an AI Coding Session Brief and Context File
The founder gets a structured session-brief template plus a populated project-context document so each AI coding session executes against fixed architectural guardrails and logs what it changed, preventing the compounding drift the book warns about.
Build an Argument Structure Map
A structured argument map that exposes every logical step, making gaps and unsupported leaps reviewable before the argument is sent to stakeholders.
Build an Enterprise Procurement Readiness Gap Register
The founder gets a structured procurement-readiness register that lists each expected enterprise artifact (docs, SLAs, support infra, controls), its present/partial/missing status, and a remediation order, so the work to satisfy a procurement review is sequenced before the contract stalls on it.
Build an Idea Resume (internal innovation pitch document)
A complete, well-formed idea-resume JSON document with all four required sections (problem, idea, evidence, investment case) populated to the buyer's minimum-evidence and ROI thresholds, ready to hand to a decision-maker.
Build an MVP Scope Boundary Contract
The founder gets a structured scope contract that locks the MVP boundary in advance, so zero-friction scope creep is gated by a written evidence test for every excluded feature rather than founder enthusiasm.
Build Notes-vs-Priced Financing Decision Register
A structured decision register that scores convertible-note versus priced-round across every required factor (default: cost, speed, resolution, investor protections, misalignment, confusion, control, investor preference) plus the two easy-case flags (family-and-friends, bridge to finish an in-progress round), ending in a single recommended instrument that follows the weighted tally, with a rationale per factor.
Build Startup Compliance Obligation Register
A founder-acting-as-CFO receives a structured register of recurring compliance obligations across corporate, tax, contract, IP, and employment law, each with a cadence and due date, so nothing lapses.