Choose what to get done
Buyer persona x buyer journey matrix
I get a complete buyer-persona by buyer-journey matrix where every persona and stage combination has exactly one populated cell, so no segment or stage falls through a gap.
CAC and LTV by-channel comparison model
I get a CAC-and-LTV comparison across my candidate channels with a recommended channel that follows from the numbers, so the pick is grounded in unit economics rather than gut feel.
Candidate pricing metrics ranked on the six-criteria rubric
I get a filled scorecard where every candidate metric is rated 1-5 on all six criteria with a weighted total and a clear rank order, so I can pick the key pricing variable defensibly.
Candidate work-sample assignment spec
A ready-to-send work-sample assignment with a fixed time box, deliverable definition, and a weighted scoring rubric.
Capital character on the growth and profit axes
A deterministic function mapping a venture's funding terms onto Christensen's two-axis capital-character model and returning whether the capital is good or bad for a new-market disruption, with the quadrant label.
Cash-flow watch register
A structured cash-flow watch register listing the cash metrics to track (cash balance, net burn, runway months, revenue), each with a current value, an alert threshold, a direction, and an accountable owner, so cash flow is monitored obsessively rather than discovered too late.
Causes ranked by importance, tractability, neglectedness
A function that takes a list of candidate causes each rated on importance (scale/severity), tractability (feasibility of progress), and neglectedness (how underfunded), and returns each cause's composite priority score plus a stable descending rank.
Cheap parallel channel-test plan with pass/fail thresholds
I get a parallel channel-test plan where every test names one of the 19 canonical traction channels and carries a metric, a small budget, a duration, and a numeric pass threshold, so I can run several cheap experiments at once and read every result the same way.
Clean-code smell scorecard for a method
A per-method clean-code smell scorecard: which thresholds each method exceeds (long method, too many arguments, deep nesting, and more), a 0-100 score, and a pass/warn/fail verdict.
Content virality score on the STEPPS framework
The buyer gets a complete STEPPS scorecard: all six factors (social currency, triggers, emotion, public, practical value, stories) rated as whole numbers on the agreed scale, each with a written rationale that clears a minimum word count, plus a total_score that equals the sum of the six scores.
Core-capability gap register
A structured register comparing required capabilities to current capabilities, flagging each gap with a fill strategy.
Critical Path of milestones to a traction goal
I get an ordered Critical Path of milestones to my traction goal, each marked necessary, so I can see the minimum sequence the operator judged has to happen.