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Writing & ContentData & Research
132 plays available

Argument structure map

A structured argument map that exposes every logical step, making gaps and unsupported leaps reviewable before the argument is sent to stakeholders.

50 creditsPitch Investors

Bidirectional sales and marketing SLA (SMarketing)

I get a two-way Sales and Marketing SLA where marketing commits to a qualified-lead volume and definition and sales commits to a follow-up speed and cadence, so both obligations are explicit.

50 creditsBuild a Sales Engine

Big-idea introduction (For/Who/Unlike pattern)

A slot-complete big-idea introduction in the For/Who/Unlike pattern: one statement that names your idea, is assembled from the filled slots and differentiators, and stays inside your word cap.

50 creditsPitch Investors

Bill under a linear, 2-part, or 3-part tariff

I give a usage volume and a tariff schedule and get the exact amount owed, with the right block selected and overage applied only above included units.

50 creditsChoose Business Model

Break-even point and margin of safety

A founder learns the exact unit and revenue break-even point so they can judge whether the required sales volume is achievable before fixed costs are recovered.

50 creditsChoose Business Model

Burn-rate danger level

A pure function that converts monthly burn and cash on hand into months of runway and a danger classification using runway-month thresholds, per Altman's rule that burn is only scary when runway is short.

50 creditsChoose Business Model

Business document score on the eight S's of strong writing

A completed eight-S audit register with exactly one scored row per required feature, each row carrying a rating, a verbatim text excerpt, and (when below threshold) a remediation note, plus a weighted total that is arithmetically consistent.

50 creditsPitch Investors

Cap table with option pool (pre and post-money)

The founder has a fully-reconciled pre- and post-money cap table, with the option pool shuffle baked in, ready to attach to a term sheet.

50 creditsPitch Investors

Categorized keyword research list

A categorized keyword table (problem, user, action, feature, location) with a numeric volume and competition estimate and a relevance note for every term, plus a focus set of exactly the size you choose, marked in the table.

50 creditsGet First Users

CEO compensation offer spec within profile bands

A CEO/ED offer spec as structured JSON: candidate profile tier, join timing relative to fundraise, equity %, base salary, vesting schedule, and control/governance terms, with equity and salary validated against the band implied by tier and timing.

50 creditsLead Team

Cofounder vs employee cash-and-equity cost

A side-by-side of cash burned and equity given for filling a role as a cofounder versus an employee over the runway window, plus the company valuation at which the cofounder's extra equity costs more than the cash saved, so the founder can decide which is economically cheaper.

Opens laterChoose Business Model

Cold-outreach sequence with timed follow-ups

A ready-to-load multi-step sequence: A/B subject variants per email, one clear call to action, send-day spacing that moves forward, and only declared personalization tokens.

50 creditsGet First Users