Choose what to get done
Product requirements document (PRD)
A complete PRD: the named sections, a quantified business context, a measurable success metric, and acceptance criteria with a clear out-of-scope fence.
Protective-provisions and board-approval consent register
A structured JSON register enumerating each protected corporate action, the approving class, and the consent threshold, covering the required protective-provision items with valid thresholds.
Reference-check call script and scorecard
A structured reference-check script with a confidentiality preamble, probing questions, and a numeric endorsement scorecard.
Release readiness gate checklist
Categorized, criterion-bearing release gates with a consistent blocking verdict, marrying governance with automation instead of a change-board bottleneck.
Requirements traceability matrix
A matrix linking every requirement to its tests (and back), with computed orphans and a coverage percentage that clears your bar.
Revenue Zone understandings, beliefs, and readiness gates
I get a structured definition of my Revenue Zone for one product: exactly three understandings and three beliefs (each mapped to demand or trust) plus the budget and impending-event readiness questions, so my team and partners share one bar for 'ready to buy'.
Romance-the-problem stakes anchor
I get a structured stakes anchor with exactly one magnitude statistic (value, unit, claim, and a cited source unless I turn sourcing off), a hook of a type I allow, and a consequence-if-unsolved line that meets my minimum word count, so I can romance the problem without drowning the audience in numbers.
Sales discount-authority matrix
I get a discounting matrix where each role's max discount climbs with seniority, no role can approve beyond the list-price padding, and term-authority is recorded per level so reps must escalate larger asks.
Sales enablement asset register
A sales enablement asset register that, for each asset (one-sheet, case study, battlecard, demo video, ROI calculator, etc.), records the buyer question it answers, the funnel stage to send it, its format, and a valid link, so sellers know exactly which asset to send and when.
Sales objection handling register
A register of recurring sales objections surfaced from a fixed document set, each categorized, counted by occurrence, and paired with a suggested rebuttal, so a rep can prep before the next meeting.
Scannable pitch deck on a fixed section spine
A scannable deck spec: the required sections in order, your company named in the deck, one idea per slide, and a three-sentence elevator pitch.
Scored brickyard inventory of demand-and-trust touchpoints
I get a structured brickyard: every brick sorted into the five areas (online presence, content, offerings, ecosystem, internal team), scored on the three fixed dimensions, with a ready/cracked/missing status per brick and per-area counts that match the bricks, ready to assemble into a journey.