Choose what to get done
Decision-rights and single-threaded-owner register
Every critical decision and deliverable has exactly one named accountable owner, with advisers/consulted/informed parties and an escalation path explicitly recorded, eliminating diffused 'chicken' accountability.
Deep-question conversation guide (fact-to-deep recasting)
A conversation guide pairing each surface fact-question with a recast deep question and a follow-up, covering the buyer's required question count, plus a prep-topics list meeting the minimum, validated structurally.
Default alive or default dead
A pure function that, given current cash, monthly expenses, monthly revenue, and monthly revenue growth rate, returns whether the company reaches profitability before cash runs out (default alive) or not (default dead), the crossover month, and the lowest cash point.
Demand-gen lead-stage definition register
The buyer gets a register where each required lead stage (e.g. MCL, MEL, MQL, SQL) has a definition, a funnel phase, an owning team, an entry criterion, and a lead-score threshold, with thresholds increasing down the funnel.
Differentiation nonnegotiables register
A machine-checked nonnegotiables register naming your company, with 2 to 7 uniquely named differentiators, each rated on exactly the five Zook criteria as true/false values, each locked to a nonnegotiable principle (at least 20 characters) and a behavioral indicator (at least 15 characters), with criteriaPassCount and overallCriteriaPassRate arithmetic verified against the ratings.
Discovery-driven assumptions checklist for a new venture
A structured discovery-driven planning register: the required financial targets stated up front, then a rank-ordered assumptions checklist where every assumption has a test, a cost, and a kill/continue trigger, per Christensen's reversed four-step method.
Dream 100 list of where the customers gather
I get a Dream 100 list of the influencers, podcasts, blogs, communities, publications, events, and newsletters where my customers already gather, so I know where to go earn their attention.
Email subject lines classified with the right precursor
A pure function precursor_for(intent) that maps an email intent code to the canonical subject-line precursor string, graded on hidden intent->precursor cases.
Enterprise procurement readiness gap register
The founder gets a structured procurement-readiness register that lists each expected enterprise artifact (docs, SLAs, support infra, controls), its present/partial/missing status, and a remediation order, so the work to satisfy a procurement review is sequenced before the contract stalls on it.
Fatal pinch diagnosis
A pure function that classifies a startup against Paul Graham's fatal-pinch definition: default-dead AND slow growth AND not enough time, returning the overall verdict and which of the three conditions are true.
Feature-advantage-value messaging ladder mapped to personas
The buyer gets a messaging framework JSON: one feature-advantage-value row for every feature they list, every distinct value grouped under exactly one named theme, a matrix with exactly one cell for every persona and theme pairing (each stating a use case and a benefit), and summaries of exactly one, two, and five sentences.
Financing deal-stage tracker
The founder has a complete, sequenced map of the financing process, split at the term sheet signing and ending at funds received, with every stage named, owner-assigned, and closed by a gating artifact, and a duration roll-up checked against the cap set at intake.