Choose what to get done
Three-stage fit evidence register
A fit evidence register compiling your progress across the three VPC fit stages, each stage backed by typed, described evidence.
Three-whys customer insight ladder
I get a structured insight ladder: my customer's starting want repeated word for word, an ordered chain of at least three whys numbered from 1 with no gaps, and a final layer that separately names the functional and the emotional need (plus a social need if I require one), so I can see what sits beneath the surface ask.
Traction channels ranked into Bullseye A/B/C rings
I get all 19 traction channels sorted into Bullseye rings, each with a written rationale, and a disciplined inner ring, so I concentrate my first traction experiments instead of chasing every channel at once.
Two-by-two competitive positioning map
You get a structured 2x2 map: two axes with your exact labels, your product and every competitor you list placed by numeric coordinate with a short written rationale for each placement, and your product the sole occupant of the top-right quadrant as plotted, ready to drop into a deck or website.
Unit economics and contribution margin
A correct per-transaction contribution-margin calculator, verified on held-out cases.
Value proposition canvas
A complete value proposition canvas for your product as a six-section JSON document: each section meets its minimum entry count, every entry is a phrase of at least two words, no section repeats an entry, and the products and services list stays distinct from the pain relievers and gain creators.
Value-based price from a value buildup
A defensible price anchored to the value you create over the next-best alternative, with the customer-surplus check, capped at the value delivered.
VC fit qualification calculator
The founder can mechanically screen any investor against their raise and constraints and get a keep/cut verdict with a fit score.
Vetted influencer list with fakes screened out
A scored influencer screen: engagement rate, a fake-follower flag, and a keep/cut read, so you approach the real ones and avoid bought followers.
Video campaign KPIs by funnel stage
A structured KPI selection that maps each funnel stage your campaign targets to KPIs drawn only from a fixed stage-validity table, with a positive numeric target and a measurement window in days attached to every KPI.
Weighted sales forecast from the pipeline
A weighted, discount-adjusted forecast: each deal weighted by its stage probability and rolled up by month.
Weighted sales-hire interview scorecard
I get a weighted interview scorecard whose total is the exact sum of its weighted criteria, plus a sales hiring decision that follows deterministically from that total against my threshold.